Thursday, November 4, 2010

Social Shopping App CheckPoints Downloaded 100K Times Since Disrupt

CheckPoints, a mobile shopping app that launched at TechCrunch Disrupt over a month ago, has surpassed 100,000 downloads of its iPhone app.

The milestone is impressive considering that the app has only been available for one month. CheckPoints takes a more product centric approach to its shopping app. When you walk into a store, the app will show you featured products that you can scan with the built-in barcode reader. After scanning, you'll receive an interactive game that a marketer has made for that brand, allowing marketers to actually directly connect with consumers at the point of sale.

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