UpTake Networks announced today that it acquired RealTravel.com, a social hotel recommendation site. With the purchase, terms of which were not disclosed, UpTake aims to "accelerate their investment in the online travel research experience and drive more free, qualified leads back to travel sites".
UpTake already operates UpTake.com, a semantic search engine designed to help travelers research and decide where to go, stay and what to do.
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